Planet Fitness (3PL) Stock Price & Analysis
3PL Stock Chart & Stats
- Day’s Range
- N/A
- 52-Week Range
- N/A
- Previous Close
- N/A
- Volume
- N/A
- Average Volume (3M)
- N/A
- Market Cap
- CHF 3.74B
- Enterprise Value
- CHF 5.78B
- Total Cash (Recent Filing)
- CHF 400.48M
- Total Debt (Recent Filing)
- CHF 3.05B
- Price to Earnings (P/E)
- 20.4
- Beta
- N/A
- Next Earnings
- Feb 25, 2027 (Est.)
- EPS Estimate
- 0.68
- Next Dividend Ex-Date
- N/A
- Dividend Yield
- N/A
Bulls Say, Bears Say
Bulls Say
Scalable Franchised Business Model
The franchised model supports expansion with limited direct funding of club buildouts, while recurring royalties can grow as the system expands. This combination of asset-light growth and ongoing franchise income provides durable operating leverage and supports reinvestment over the next several quarters.
Strong Cash Generation
Strong operating cash flow that exceeds net income indicates healthy cash conversion and supports the quality of reported earnings. Positive free cash flow gives Planet Fitness resources to fund technology, club development, acquisitions, and shareholder returns without relying entirely on additional borrowing.
Profitable International Expansion
The Portugal platform gives Planet Fitness an established European base rather than requiring a market entry from scratch. Its profitability, existing membership, and Iberian expansion opportunity could broaden the brand internationally and create additional long-term franchise development potential.
Bears Say
Elevated Leverage And Negative Equity
High and rising debt combined with negative equity leaves the company more exposed to interest costs, refinancing needs, and operating setbacks. This capital structure reduces financial flexibility and can constrain the ability to fund growth or absorb weaker performance while continuing shareholder returns.
Margin Pressure
Broad margin contraction shows that recent revenue growth is not converting fully into incremental operating profit. Although the higher advertising contribution rate is expected to reverse in 2027, weaker segment margins still create a near-term risk to earnings quality and the sustainability of profitability.
Higher Early-tenure Member Churn
Elevated churn among new and younger members can weaken lifetime value and make membership growth more dependent on continual acquisition. Planet Fitness is adding engagement initiatives, but retention improvements are not yet established, leaving customer durability and recurring revenue exposed over coming quarters.
Planet Fitness News
3PL FAQ
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Planet Fitness Stock Smart Score
Company Description
Planet Fitness
Planet Fitness, Inc., encompassing its various holdings, develops and oversees fitness facilities operating under the Planet Fitness brand. The company's business model is organized into three distinct divisions: Franchising, Corporate-Owned Locations, and Equipment Sales. Its Franchising division manages the licensing of Planet Fitness centers throughout the United States, Puerto Rico, Canada, Panama, Mexico, and Australia. The Corporate-Owned Locations segment is responsible for the direct operation of company-owned fitness clubs within the United States and Canada. Furthermore, the Equipment Sales division supplies fitness machinery to its franchised establishments located in the U.S. and Canada. As of December 31, 2021, the firm maintained a total of 2,254 centers spanning 50 U.S. states, the District of Columbia, Puerto Rico, Canada, Panama, Mexico, and Australia. Planet Fitness, Inc. was founded in 1992 and maintains its principal headquarters in Hampton, New Hampshire.
- Sector
- Consumercyclical
- Industry
- Leisure
- CEO
- Colleen Keating
- Employees
- 4,393
- Website
- www.planetfitness.com
- Address
- 4 Liberty Lane West, Hampton, NH, 03842, US
Planet Fitness (3PL) Earnings & Revenues
3PL Company Deck
3PL Earnings Call
Earnings Call SentimentPositive
The call was broadly positive. Planet Fitness delivered better-than-expected same-club sales, increased revenue and adjusted EBITDA, raised full-year revenue, EBITDA, same-club sales and club-opening guidance, expanded its member base, added a profitable Portugal platform and authorized additional share repurchases. These positives were tempered by lower adjusted net income, margin compression, fewer equipment placements, tight real estate conditions, higher churn among newer and younger members, and a $10 promotion that was not system-wide accretive.
View all CH:3PL earnings summaries







