TipRanks
Go Ultimate55% OFF

Mcpherson'S Limited (MCP) AI Stock Analysis

Top Page

AU:MCP

Mcpherson'S Limited

(ASX:MCP)

Select Model
Rating:43Neutral
Price Target:AUD 0.14â–²(7.69% Upside)
Action:reiterated
Date:08/28/26

The score is driven primarily by weak financial performance—multi-year revenue decline, persistent losses, and fading cash generation—partly offset by reduced debt and manageable leverage. Technicals also weigh on the score with the stock trading below key moving averages and negative MACD. Valuation offers limited support given the negative P/E and no dividend yield data.

Positive Factors
Reduced DebtSubstantially lower debt reduces balance-sheet pressure and improves financial flexibility compared with FY2022. The reduced borrowing burden may help preserve cash for operations and restructuring, although the benefit depends on the company restoring profitability and cash generation.
Negative Factors
Multi-Year Revenue DeclineThe sharp multi-year reduction in revenue indicates sustained deterioration in sales scale rather than a temporary quarterly setback. A smaller revenue base makes it harder to absorb fixed operating costs, support marketing investment and rebuild profitability across the portfolio.

Mcpherson'S Limited (MCP) vs. iShares MSCI Australia ETF (EWA)

-60%-50%-40%-30%-20%-10%0%10%20%AU:MCP-44.68%EWA+13.51%Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26
Market Cap
AUD 18.71M
Dividend Yield
―
Average Volume (3M)
203.75K
Price to Earnings (P/E)
-0.9
Beta (1Y)
0.53
Revenue Growth
-14.87%
EPS Growth
-35.60%
Country
Australia
Employees
876
Sector
Consumer Defensive
Sector Strength
62
Industry
Household & Personal Products

Mcpherson'S Limited Business Overview & Revenue Model

Company Description

McPherson's Limited is a company dedicated to distributing a wide array of health, beauty, and personal care products across Australia, New Zealand, Asia, and international markets. Their extensive portfolio includes cosmetics, haircare solutions, sk...

How the Company Makes Money

McPherson’s makes money primarily by selling branded consumer products through retail and wholesale channels. Revenue is generated when the company supplies its owned (and/or distributed) brands to retailers and other customers, with earnings driven...

Mcpherson'S Limited Financial Statement Overview

Summary

Financial performance is weak: revenue has declined for multiple years and profitability deteriorated from a small profit (FY2022) to sizable losses through FY2026, with negative operating earnings/EBITDA recently. Balance sheet leverage is improved with debt reduced materially, but equity and assets have shrunk significantly. Cash flow has weakened, with operating cash flow fading and free cash flow turning slightly negative in FY2026.

Income Statement

24Negative

Balance Sheet

58Neutral

Cash Flow

45Neutral
Financial statement breakdown
BreakdownTTMJun 2026Jun 2025Jun 2024Jun 2023Jun 2022
Income Statement
Total Revenue118.31M118.31M138.99M144.63M155.23M214.00M
Gross Profit39.72M39.72M80.45M35.09M47.77M90.80M
EBITDA-663.00K-663.00K-3.51M-4.92M3.10M7.44M
Net Income-20.26M-20.26M-15.04M-15.99M-5.06M333.00K
Balance Sheet
Total Assets96.91M96.91M117.21M146.90M190.06M215.76M
Cash, Cash Equivalents and Short-Term Investments5.11M5.11M9.48M24.77M7.03M13.14M
Total Debt6.19M6.19M7.30M19.85M25.45M29.38M
Total Liabilities45.14M45.14M44.23M57.26M80.61M94.95M
Stockholders Equity51.77M51.77M72.98M89.64M109.45M120.81M
Cash Flow
Free Cash Flow-49.00K-49.00K1.57M9.64M4.70M16.32M
Operating Cash Flow675.00K675.00K2.21M12.34M6.55M18.57M
Investing Cash Flow-1.29M-1.29M-3.62M16.29M-1.85M-2.25M
Financing Cash Flow-3.78M-3.78M-13.91M-10.90M-10.91M-10.59M

Mcpherson'S Limited Technical Analysis

Technical Analysis SentimentNegative
Last Price0.13

Price Trends

50DMA0.13Negative
100DMA0.14Negative
200DMA0.15Negative

Market Momentum

MACD0.00Positive
RSI41.12Neutral
STOCH6.67Positive

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For AU:MCP, the sentiment is Negative. The current price of 0.13 is below the 20-day moving average (MA) of 0.14, below the 50-day MA of 0.13, and below the 200-day MA of 0.15, indicating a bearish trend. The MACD of 0.00 indicates Positive momentum. The RSI at 41.12 is Neutral, neither overbought nor oversold. The STOCH value of 6.67 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for AU:MCP.

Mcpherson'S Limited Peers Comparison

Overall Rating

UnderperformOutperform
Sector (62)

Financial Indicators

AU:MCP against its peers
NameOverall RatingMarket CapP/E RatioROEDividend YieldRevenue GrowthEPS Growth
Sector *62Neutral$20.33B14.63-3.31%3.23%1.93%-12.26%
AU:NUCAU:NUC46NeutralAUD 12.55M-1.68-88.51%―11.96%-81.99%
AU:ZNOAU:ZNO45NeutralAUD 21.33M-11.75-50.40%―28.77%59.60%
AU:MCPAU:MCP43NeutralAUD 18.71M-0.89-33.14%―-14.87%-35.60%
AU:PTLAU:PTL41NeutralAUD 3.92M-1.09-43.04%―-29.84%22.51%
AU:SKNAU:SKN37UnderperformAUD 6.97M-0.44-430.23%―-50.64%-72.00%
AU:HCTAU:HCT29UnderperformAUD 12.14M-3.791795.70%―0.72%-486.96%

* Consumer Defensive Sector Average

Performance Comparison

0%100%200%AU:MCPAU:PTLAU:ZNOAU:NUCAU:HCTDec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26
AU:MCP and its peers over the selected period
Show on chartTickerCompany NamePriceChange% Change
AU:MCPMcpherson'S Limited0.13-0.11-46.94%
AU:PTLPental Ltd.0.02-0.03-52.08%
AU:ZNOZoono Group Limited0.05-0.00-4.08%
AU:SKNSkin Elements Limited―――
AU:NUCNuchev Pty Ltd0.08-0.06-42.86%
AU:HCTHolista Colltech Limited0.03-0.04-57.69%

Mcpherson'S Limited Corporate Events

McPherson’s Withdraws CEO Performance Rights Resolution Ahead of AGM

Oct 19, 2026

McPherson’s Limited has withdrawn a resolution from its upcoming Annual General Meeting that proposed issuing performance rights to outgoing Chief Executive Officer and Managing Director Brett Charlton under the company’s Performance Righ...

McPherson’s Sets Hybrid 2026 AGM and Releases Annual Report to Shareholders

Sep 27, 2026

McPherson’s Limited, a Sydney-based ASX-listed supplier of essential health and beauty products, builds its business around a portfolio of established brands such as Manicare, Swisspers, Lady Jayne, Maseur, Glam, Dr. LeWinn’s and Fusion H...

McPherson’s Continues On-Market Share Buy-Back Program

Sep 7, 2026

McPherson’s Limited has continued its on-market share buy-back program, reporting a daily update to the ASX for its ordinary fully paid shares under code MCP. The latest notification follows the original buy-back announcement made in February 2...

McPherson’s Performance Rights Lapse Reduces Potential Share Issuance

Sep 1, 2026

McPherson’s Limited has announced that 3,827,536 performance rights, trading under the ASX code MCPAJ, have lapsed. These conditional rights to securities ceased because the specified conditions were not met or became incapable of being satisfi...

McPherson’s Faces Court Declarations Over Disclosure Breaches

Aug 28, 2026

McPherson’s Limited has announced that the Federal Court of Australia has made declarations and orders in proceedings brought by the Australian Securities and Investments Commission regarding the company’s continuous disclosure obligation...

McPherson’s Details Basis of FY26 Financial Results and Reporting Metrics

Aug 26, 2026

McPherson’s Limited has released its FY26 financial results presentation, outlining key performance measures and the basis of its reporting to the market. The company explains that the information is general in nature, current as at the present...

McPherson’s Sets Date for FY26 Results and Investor Briefing

Aug 19, 2026

McPherson’s Limited has scheduled the release of its full-year results for the 12 months to 30 June 2026 on 27 August 2026, offering investors a key update on the performance of its health and beauty portfolio. The company will host a conferenc...

McPherson’s Requests Trading Halt Ahead of ASIC Court Decision

Aug 13, 2026

McPherson’s Limited has requested an immediate trading halt in its securities on the ASX, effective prior to the commencement of trading on 13 August 2026. The halt is sought in accordance with ASX Listing Rule 17.1, reflecting the company&#821...

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.

Date of analysis: Aug 28, 2026