Brand PerformanceTwisted Tea’s continued outperformance with +15% in dollar sales, +160bps in dollar share gains, and +30% in shelf space gains compared to last year.
Future Growth PotentialSAM continues to see a strong growth runway ahead for Twisted Tea driven by additional distribution, demographic expansion, variety packs, and recent innovation such as Twisted Tea Light and the higher ABV Twisted Tea Extreme.
Growth StrategiesManagement remains focused on positioning the company to return to volume growth through core brand growth, disciplined innovation, and improved execution.