Yoshiharu enters partnership with Xing Sheng Group

Yoshiharu Global entered into a non-binding Memorandum of Understanding with Xing Sheng Group through a Master License Agreement for the Liaoning Province in China to introduce a new flagship Yoshiharu restaurant in Shenyang, China, home to over 43 million people. Founded in 1991, Xing Sheng Group is a prominent Chinese conglomerate with ventures in real estate, investments, and film production, operating 17 subsidiaries in major cities across China. Its real estate arm, Shenyang Yongsheng Seven Stars Tourism Development, specializes in developing tourist attraction centers in Shenyang and is currently constructing China’s largest water park. This strategic partnership offers Yoshiharu a prime opportunity to develop a location within the water park, catering to both local residents and visiting tourists. As the capital and largest city of China’s northeast Liaoning Province, Shenyang is a dynamic transportation and commercial hub of northeast China, positioning the new flagship location to serve the ethnically and culturally diverse population. Following Yoshiharu’s recent expansion into Las Vegas, this flagship location in Shenyang will play a pivotal role in advancing the Company’s growth strategy by introducing and expanding the Yoshiharu brand and its culinary offerings to new markets.