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Xponential Fitness CEO pick a ‘great choice,’ says Jefferies

After Xponential Fitness (XPOF) announced that its board of directors has appointed Mark King, who was most recently CEO of Taco Bell (YUM), as the fitness company’s CEO effective June 17, Jefferies analyst Randal Konik said the firm views the selection favorably, calling King a “great choice,” particularly given his prior senior leadership experience at “a leading QSR franchisor.” While the firm waits to hear more about King’s “operational playbook,” it reiterates a Buy rating and $45 price target on Xponential Fitness shares.

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