Wolverine Boots and Apparel licenses sock business to Renfro Brands

Wolverine Boots and Apparel announced that it has made the strategic decision to license their sock business exclusively to Renfro Brands. “To better service the needs of our retailer partners and consumers, the decision to partner with Renfro reinforces our prioritization of the sock category,” said Tom Kennedy, President of Wolverine Boots and Wolverine Worldwide’s Work Group. “Wolverine, in partnership with Renfro, is focused on providing the highest quality products in the industry in order to elevate our commitment to comfort and durability.” Wolverine socks produced by Renfro will be in market in January 2024 and will be available at retailers nationwide as well as Wolverine.com.