Wells Fargo analyst Steven Cahall added Vizio to the firm’s Q3 2023 Tactical Ideas List, while keeping an Overweight rating and a price target of $15 on the shares. The firm thinks Vizio has the best potential in CTV growth as it is under-monetized versus peers. The CTV scatter market is showing some green shoots. As Platform+ scales to maturity, Wells expects strong top and bottom-line growth.
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