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Unilever revives effort to sell Elida Beauty brand portfolio, Reuters says

Unilever (UL) has hired investment banks Morgan Stanley (MS) and Evercore (EVR) as it revives an effort abandoned two years ago to sell a collection of non-core beauty and personal care brands that include Q-Tips and Impulse, people familiar with the matter told Reuters’ Abigail Summerville. The brand portfolio, known as Elida Beauty, generated about $760M in revenue in 2022, the report stated.

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