Tremor International’s Nexxen shares momentum of Cross-Platform Planner

Tremor International’s Nexxen shared momentum of its Cross-Platform Planner among broadcasters, as well as new functionality as a result of ongoing technology investment. Launched in April, the planner enables advertisers to optimize cross-screen video campaigns while maximizing reach across broadcasters’ inventory, substantially advancing the ad buying experience. “We’re thrilled to see the momentum we’re gaining across the platform and particularly with our Cross-Platform Planner, as broadcasters realize what a game-changer this tool can be both for their monetization, and the advantages and efficiency they can offer their advertisers,” said Kenneth Suh, Chief Strategy Officer, Nexxen.