Trade Desk initiated with a Buy at Rosenblatt

Rosenblatt analyst Barton Crockett initiated coverage of Trade Desk (TTD) with a Buy rating and $77 price target. As the leading DSP, Trade Desk has appealing exposure to secularly constructive growth of CTV and programmatic, and the expansion of open Internet, the analyst tells investors in a research note. The main issue right now is macro concerns, prompted by Trump’s tariff wars, but policy pressures from Trump are expected to abate ahead of the midterms, Amazon (AMZN) competition will prove navigable, and Kokai interface issues are expected to be addressable, the firm adds.