Now that Musk has allied himself with Donald Trump and has plunged into national politics, many Tesla (TSLA) owners and potential buyers are asking themselves what kind of political statements are being made by driving Tesla, Becky Peterson and Sean McLain of The Wall Street Journal reports. Tesla has long led the auto industry in consumer loyalty, but recent polls show the brand’s appeal has been eroding and sales data suggests this is now taking a financial toll. Quality problems as well as plunging resale values have also weighed on Tesla’s brand perception, especially as competitors catch up with the company on technology and battery range.
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