Target remains ‘poorly positioned’, says Roth Capital

Roth Capital keeps a Neutral rating and $90 price target (TGT) on Target after its in-line Q2 results and affirmed guidance. The analyst notes however that the company remains poorly positioned against an unfavorable macro backdrop for discretionary, after years of underinvestment behind price/technology, and in handling cost pressures associated with tariffs. The new CEO will have to consider a FY26 earnings rebase to try to ignite growth, but continued revenue and margin contraction highlight Target’s “precarious position”, the analyst tells investors in a research note.