Says retail industry experienced pull forward in Q1, which continues to be more pronounced than expected. Says will reduce marketing in back half of the year. Says advertising was 9% of revenue in Q1. Says for remainder of the year expects advertising to be 5%-6% of revenue, lower due to marketing shift. Says unit and order economics continue to be strong. Says quarter-over-quarter average selling price increased by a few basis points Comments taken from Q1 earnings conference call.
Published first on TheFly
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