Sow Good initiated with a Buy at Craig-Hallum

Craig-Hallum analyst Eric Des Lauriers initiated coverage of Sow Good with a Buy rating and $20 price target. Freeze-dried candy provides a new sensory experience for consumers, and the category is generating explosive growth due to pent-up demand for innovation in the broader sugar confectionary industry, the analyst tells investors in a research note. Sow Good helped pioneer the industry and has key differentiators that are enabling it to rapidly expand distribution with Tier-1 retailers and pull further away from its mom and pop competitors, the firm argues.