Shopify announces ‘record-setting’ Black Friday with sales of $3.36B

As a global provider of essential internet infrastructure for commerce, Shopify announced a record-setting Black Friday with sales of $3.36 billion from the start of Black Friday in New Zealand through the end of Black Friday in California. This marks a 17% increase in sales over Black Friday in 2021 –19% on a constant currency basis. At its peak, merchants on Shopify saw sales of $3.5 million per minute at 12:01 PM EST on Black Friday, collectively. The company also noted top selling countries and cities where shoppers made purchases from: United States, United Kingdom and Canada, with the top-selling cities on Black Friday including London, New York, and Los Angeles; Top product categories: Apparel & accessories, followed by health & beauty, and home & garden; Average cart price: $102.31 USD or $105.10 USD on a constant currency basis; 15%: Cross-border orders worldwide on Black Friday as a percentage of total orders; 27%: Growth in POS sales made by Shopify merchants globally over last year’s Black Friday.Reference Link