Phunware receives notice of allowance for patent on geofence event predictions

Phunware announced that the United States Patent and Trademark Office has issued a Notice of Allowance for the Company’s US patent application 17/362,765 titled Method and Apparatus for Geofence Event Predictions. This capability will significantly enhance the capabilities of Phunware’s location-based services and enable brands to deliver personalized, context-aware experiences to their users. The patent covers a method for predicting geofence events by retrieving non-contemporaneous geofence predictor data of a mobile device, including past and future geographic data. By analyzing this data, along with geofence data of the mobile device, the system develops a future geofence event prediction, including a latitude, longitude, time and confidence level for the prediction. This innovative technology allows businesses to better understand their users’ behavior patterns and preferences, ultimately improving the overall user experience. By detecting patterns in past geofence events and incorporating future engagement opportunities, Phunware’s geofence event prediction technology enables businesses to deliver highly targeted, timely and relevant content to users based on their anticipated location and activities.