Penn Entertainment and the National Hockey League, or NHL, announced a partnership that designates Penn‘s online sports betting brands, ESPN BET in the U.S. and theScore Bet in Ontario, as Official Sports Betting Partners of the NHL. As official league partners, ESPN BET and theScore Bet will have access to a host of entitlements, including IP rights, and media and marketing integrations across League programming and premium NHL experiences. ESPN BET, which launched on November 14 in 17 states, is a newly-branded online sportsbook operated by PENN Entertainment that combines ESPN’s industry-leading brand and multiplatform reach with Penn Entertainment’s proprietary in-house technology and deep sportsbook operational expertise. Penn’s entitlements will begin immediately and span the NHL regular season, Stanley Cup Playoffs, 2024 NHL Winter Classic, 2024 NHL Stadium Series and 2024 NHL All-Star Weekend. The partnership between Penn and the NHL will also include collaboration for best-in-class game integrity procedures.
Meet Your ETF AI Analyst
- Discover how TipRanks' ETF AI Analyst can help you make smarter investment decisions
- Explore ETFs TipRanks' users love and see what insights the ETF AI Analyst reveals about the ones you follow.
Published first on TheFly – the ultimate source for real-time, market-moving breaking financial news. Try Now>>
See the top stocks recommended by analysts >>
Read More on PENN: