Nike is getting ready for a global push for its outdoor business, All Conditions Gear, as it seeks new growth avenues following a tumultuous year, Bloomberg’s Lily Meier and Kim Bhasin report. “We are now investing more resources in this incredible growth opportunity,” Nike presidents Heidi O’Neill and Craig Williams told staff in a memo seen by Bloomberg. O’Neill, who oversees the consumer product unit, and Williams, who is head of geographies and marketplace, also said they plan to “continue to drive the new ACG investment across global, geo and city teams throughout the organization in the coming months,” according to the memo.
Elevate Your Investing Strategy:
- Take advantage of TipRanks Premium at 55% off! Unlock powerful investing tools, advanced data, and expert analyst insights to help you invest with confidence.
Published first on TheFly – the ultimate source for real-time, market-moving breaking financial news. Try Now>>
Read More on NKE: