Nice upgraded to Overweight from Equal Weight at Morgan Stanley

Morgan Stanley analyst Meta Marshall upgraded Nice to Overweight from Equal Weight with a price target of $220, down from $225. The analyst says the contact center technology markets could grow at 18% annually to $26B by 2027, largely as market looks for more virtual agent / agent assist solutions. The firm believes there will be meaningful competition and strategic activity to capture opportunity, but favors the early positioning of Nice.