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Netflix price target raised to $1,200 from $1,175 at BMO Capital

BMO Capital raised the firm’s price target on Netflix (NFLX) to $1,200 from $1,175 and keeps an Outperform rating on the shares after its better than expected Q1 results and guidance. The company’s AVOD – Advertising-based Video on Demand – tier will continue to scale, driven by engagement growth, pricing levers, and programmatic/AI capabilities set to launch in 2026 and beyond, the analyst tells investors in a research note. As linear TV viewership declines, the company’s investment levels still position it for operating margin expansion in 2025 and beyond, BMO added.

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