Life360 initiated with a Buy at Canaccord

Canaccord analyst Maria Ripps initiated coverage of Life360 with a Buy rating and $40 price target. Life360 is a leading technology platform that “sits at the intersection of family, technology, and safety, with its overarching goal to help keep families safe and connected through a variety of services,” says the analyst, who sees the company’s pricing power and triple-tier membership launches to drive improving monetization. Life360 enjoys many of the characteristics that underpin high-quality businesses and its “attractive financial model” is “at an inflection point,” the analyst added.