Juul in deal discussions with Philip Morris, Altria, Japan Tobacco, WSJ says

Juul Labs is in early-stage discussions with three tobacco giants as it explores a potential sale, strategic investment, licensing or distribution deal, the Wall Street Journal’s Jennifer Maloney and Laura Cooper report, citing people familiar with the matter. Executives at the e-cigarette maker have had separate talks with Philip Morris (PM), Japan Tabacco Group (JAPAY), and Altria (MO), the authors say. A deal isn’t imminent, and the talks may not lead to a sale or partnership, the authors say, noting that Altria owns a 35% in Juul. Reference Link