JPMorgan analyst Bryan Smilek keeps an Overweight rating on Duolingo (DUOL) with a $410 price target after surveying 1,000 language learners to better understand trends across acquisition, engagement, propensity to pay, teaching efficacy, and the company’s generative artificial intelligence features. The firm came away “incrementally positive” on Duolingo’s positioning and market share, Max demand, teaching efficacy, Family Plan adoption, and engagement. The company’s use cases for language learning are expansive, the analyst tells investors in a research note.
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