Interpublic Group names Alex Hesz as chief strategy officer

Interpublic Group announced the appointment of Alex Hesz as the company’s Chief Strategy Officer. Hesz will collaborate closely with Interpublic’s leadership team on the company’s strategic priorities, including the company’s go-to-market positioning and its integrated work with global clients, the company said in a statement. “Alex is an exceptional strategist who sees what’s next and will help both our clients and Interpublic harness change to drive outstanding performance. He’ll be invaluable in driving our company’s strategic initiatives forward as we continue to evolve and grow. An area of long-standing focus for us is the intersection of media, technology and creative, and Alex can accelerate the pace at which we integrate these capabilities so that our teams can most efficiently grow business for brands,” said Philippe Krakowsky, CEO of Interpublic.