Instacart (CART) announced that Associated Food Stores, a retail co-op, is bringing Instacart’s white-label e-commerce solutions, Storefront and Storefront Pro, across five owned and operated banners and over 40 member-owned banners. Through this partnership, AFS will bring e-commerce and retail media capabilities to its owned and operated banners, including Fresh Market, Lin’s, and Macey’s, and independent member stores, including Broulim’s, Davis Food & Drug, Kent’s, and Lee’s, providing them with a simple and fast way to expand into online grocery.
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