Imax announced it set a new company record for first quarter box office in 2023 with $282.2M, beating its previous best set in 2016 by more than $10M. The record-breaking results were powered by a potent global mix of releases; the first quarter now stands as Imax‘s highest grossing quarter ever for local language releases and also saw the stunning performance of James Cameron’s "Avatar: The Way of Water".
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Published first on TheFly
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