Imax Corporation (IMAX) announced the company grossed $7.8M over the 6-day May Day holiday in China – the second highest grossing May Day period ever for Imax China. Driven by the strong performance of Alibaba’s (BABA) "Born to Fly", Imax accounted for 16 out of the top 20 locations nationwide during one of the country’s peak moviegoing periods. "The Chinese box office continues to make great strides in 2023, as the momentum of our record-breaking performance during Chinese New Year has carried across the year and into the Labor Day holiday," said Rich Gelfond, CEO of Imax. "With a very strong mix of Hollywood, local, and international blockbusters arriving in Chinese cinemas this summer, IMAX is set to strengthen its standing as the market leader in Chinese moviegoing and a powerful catalyst for the rebound of the country’s box office."
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