Honest Company broadens partnership with Tinuiti

Tinuiti, an independent performance marketing firm across Streaming TV, Google, Meta, and Amazon, has expanded its scope of work with The Honest Company. As The Honest Company’s official Paid Media Agency, Tinuiti currently oversees the business’ Paid Search, Shoppable Media, Paid Social, Affiliate, Marketplaces, and Analytics. Erin Thoensen, Vice President, General Manager Baby + Home at The Honest Company, said: “As we grow in our partnership with Tinuiti we’re excited to leverage our teams’ shared expertise and the collaboration that we’ve established over the years. Together, we’ve been able to create efficiencies, while also identifying weaknesses, allowing us to navigate to creative and innovative solutions- and that has been a recipe for success. We feel confident this partnership will continue to carry us into the future successfully.”