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Here’s what Wall St. experts are saying about these media names ahead of results

Comcast (CMCSA) is scheduled to announce quarterly results on October 26, while Paramount (PARA) and Warner Bros. Discovery (WBD) are expected to report earnings on November 2 and 8, respectively. What to watch for:

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TARGET CUT AHEAD OF EARNINGS: UBS lowered the firm’s price target on Warner Bros. Discovery to $13 from $15, while keeping a Neutral rating on the shares ahead of the Q3 report. Total revenues should grow 4% year-over-year in Q3, while EBITDA increases 18% year-over-year to $2.86B, the firm tells investors in a research note. While there is a potential for an earlier resolution for the ongoing actors’ strike, UBS would expect an initial ramp up period for production and associated revenues.

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DRIVERS COULD CHANGE IN COMING QUARTERS: Barclays lowered the firm’s price target on Paramount to $11 from $13 and kept an Underweight rating on the shares ahead of the Q3 report. The firm says cable valuations benefited from the bottoming of broadband subscribers earlier in the year but that these drivers could change in the coming quarters. Telecom valuations are at multi-year lows in contrast, despite a more rational pricing environment, Barclays told investors in a research note. Barclays also lowered the firm’s price target on Warner Bros. Discovery to $13 from $15, but kept an Equal Weight rating on the shares ahead of the Q3 report.

COMPELLING RISK-REWARD: Earlier this month, Seaport Research initiated coverage of Comcast, Warner Bros. Discovery and Paramount with Buy ratings and price targets of $53, $19 and $17, respectively. The firm started coverage of the “core” Media industry names, or those with owned IP, studios and/or streaming services, arguing that these “content” stocks have “possibly seen the worst of investors’ fears.” The firm, which added that the group “may see some consolidation among the players,” is broadly positive given its view that the group is at historically low valuations, has been under significant pressure for some time, and the current risk-off market environment “can provide compelling risk-reward opportunities.”

DECLINE IN LINEAR, TRANSITION TO DTC: Bernstein initiated coverage of Comcast with a Market Perform rating and $46 price target, and Warner Bros. Discovery with an Outperform rating and a price target of $13. The decline of linear and transition to direct-to-consumer are “well-established narratives” and future growth and profitability will be about outpacing linear decline with DTC growth and having scale for profitability, the firm tells investors. More bearish on Paramount, Bernstein started coverage of the name with an Underperform rating and a price target of $11.

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