Grove Collaborative continues retail expansion with Amazon, Walmart

Grove Collaborative (GROV) announced the official launch of its home care brand, Grove Co., on Amazon (AMZN), and at select Walmart (WMT) stores nationwide and Walmart.com. The company also announced its plastic-free personal care brand Peach not Plastic and vegan skincare brand Superbloom reached $1M in sales on Amazon. Starting later this month, Grove will begin rolling out an assortment of Grove Co.’s sustainable household essentials on Amazon including the Grove Co. gel hand soaps, dish soaps and multi-purpose cleaner concentrates, with more products being added during the first half of the year. The Grove Co. debut follows the rollout of the company’s plastic-free personal care brand, Peach not Plastic, and vegan skincare brand, Superbloom, on Amazon in 2021. An assortment of Grove Co.’s gel and foaming hand soaps have begun rolling out to more than 1,000 Walmart stores and Walmart.com this month. In addition, select Peach not Plastic and Superbloom products will be sold on Walmart.com. The latest retail additions brings the company’s retail footprint to more than 5,000 brick-and-mortar stores.