GoPro announced a partnership with X Games Aspen 2024 to be the official action camera of the elite winter ski and snowboard competition. More than 100 of the biggest names in action sports will compete in front of live crowds in Aspen, Colorado, with an additional 2.4 million viewers tuning in from home across ABC and ESPN broadcasts. GoPro first partnered with X Games using the GoPro HD HERO in the early 2010s. GoPro returns with six athletes competing and the latest HERO12 Black and HERO11 Black Mini cameras to capture and share perspectives of the competition, including GoPro Course Previews. GoPro will also be the presenting sponsor of the Game of SLVSH, an elimination contest. X Games Aspen will take place Jan. 26 to 28 and be aired across ESPN, ESPN2, ABC and live steaming platforms.
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