GoodRx to pay $1.5M fine over sharing health data, Bloomberg Law reports

GoodRx (GDRX) has agreed to pay a $1.5 million fine for sharing consumer health information with advertisers in a first-of-its-kind enforcement action from the Federal Trade Commission, Bloomberg Law’s Andrea Vittorio and Skye Witley report. The company leveraged online consumers’ sensitive information, such as data about their prescription medications and health conditions, allowing third parties to target them with related advertisements despite its privacy promises to users, according to a complaint the FTC filed in federal court. GoodRx is said to have shared consumers’ personal health information with Meta‘s (META) Facebook and Alphabet’s (GOOGL) Google, as well as with online advertising companies Criteo (CRTO), Twilio (TWLO), and Branch. Reference Link