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Glimpse Group enters contract with The Playmakers Group

Brightline Interactive entered into a six figure contract with The Playmakers Group for the opening of their first restaurant, Nowitzki, in The Dallas Ft. Worth International Airport. The engagement is for the development and deployment of an interactive fan experience and software license using Brightline’s patented Celebrity AR product platform. In celebration of the grand opening of Nowitzki, The Playmakers Group sought to develop an experience that allowed patrons to take photos with Dirk Nowitzki, the former NBA star player with whom the restaurant is designed. Users can virtually “meet” Dirk Nowitzki through the use of augmented reality (AR), take a photo, and receive a personalized autograph as an overlay to the photo for sharing online. The experience will be deployed on a kiosk that is accessible within the restaurant and bring cutting-edge spatial computing to everyday travelers and provide a mechanism to interact with global icons and brands in unforgettable ways.

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