GameSquare, Dairy MAX launch UEFN World Building Map Campaign

GameSquare Holdings and Dairy MAX announce their partnership to launch the UEFN World Building Map Campaign in Fortnite’s Farm Tycoon. The Farm Tycoon experience, developed by Moonlight Studios, a GameSquare company powered by the full-service strategy and creative agency Zoned, allows players to step into the shoes of a dairy farmer, building and managing their own farm for success. From claiming plots to upgrading infrastructure, players will engage in activities that simulate real-world farm operations. Through strategic gameplay, they will earn in-game currency and experience points to enhance their farm’s productivity.