Ford price target lowered to $7 from $9 at Deutsche Bank

Deutsche Bank lowered the firm’s price target on Ford (F) to $7 from $9 and keeps a Hold rating on the shares. Automakers are facing “tremendous uncertainty” following the implementation of tariffs, the analyst tells investors in a research note. The firm’s base case assumes a “fairly strong” first half of 2025 based on consumers pre-buying before prices begin to rise, followed by a decline in volumes in the second half as the tariffs flow through, driving up average transaction prices.