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e.l.f. Beauty CEO: Our value proposition continues to propel our growth

In an interview on CNBC’s Mad Money, Tarang Amin said business is great and e.l.f. continues to acquire customers. He is “quite bullish” on the company’s prospects. e.l.f has been the most productive brand at Target (TGT) and Ulta Beauty (ULTA), he added. It accounted for 23% of Target’s category sales. Innovation is a “real area of strength” for the company, he noted.

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