Dstillery announces collaboration with Similarweb

Dstillery announced its new collaboration with Similarweb. Similarweb’s trusted view of website usage across the internet is now used to help train the AI technology behind Dstillery’s patented ID-free solution, the industry’s only behavioral targeting solution without IDs. “Similarweb and Dstillery share an understanding of the business value of AI as we mature the technology and focus it on practical applications,” said Benjamin Seror, Chief Product Officer at Similarweb. “But AI algorithms are only as good as the data they’re trained on, and Similarweb Digital Data is the premium choice for understanding the digital world. We’re working with Distillery to ensure businesses get the benefits of AI while respecting privacy concerns.”