JPMorgan analyst Joseph Greff raised the firm’s price target on DraftKings (DKNG) to $54 from $48 and keeps an Overweight rating on the shares. The firm reaffirmed its positive view on DraftKings and up its year-end 2025 price target. It came away from Flutter’s capital markets day “incrementally encouraged” in the underlying momentum in the North American online sports betting and internet gaming industry. Flutter’s increased total addressable market outlook and upbeat scale commentary is positive for DraftKings and suggests the sector “is really a two-horse race,” the analyst tells investors in a research note.
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