Dick’s Sporting Goods and Notre Dame Global Partnerships announced a multi-year, fully integrated partnership, with Dick’s becoming the Official Sporting Goods Retailer of Notre Dame Athletics. Dick’s Sporting Goods will have exposure and engagement with fans across Notre Dame Athletics’ digital platforms, social media channels and national radio network, the company said in a statement, adding that fans will benefit from in-game giveaways and promotions, exclusive hospitality experiences, and sweepstakes. There will also be a variety of appearances from Notre Dame coaches, student-athletes, and cheerleaders at the Dick’s store in the South Bend area. Dick’s and Notre Dame will also partner to support local youth sports activities.
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