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Data suggests Bing activity not leading to Google search share loss, says BofA
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Data suggests Bing activity not leading to Google search share loss, says BofA

BofA analyst Justin Post said the firm’s analysis of data suggests Bing activity since Microsoft’s (MSFT) OpenAI announcement on February 7 is not impacting Google (GOOGL) Web traffic or search download activity, which has been stable since November. Google CFO Ruth Porat spoke at a broker conference last week and gave some higher-level AI commentary that the firm viewed as "constructive," stating that the commentary on AI suggests products are coming and costs are manageable. BofA keeps a Buy rating and $125 price target on shares of Google parent Alphabet.

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