Cash App, Lyft partner for Cash App Pay integration

Starting today, Cash App and Lyft (LYFT) are partnering to give digital-first consumers more flexibility when taking a ride. This partnership puts the convenience and accessibility of paying with Cash App Pay front and center, focusing on the preferences of the next generation of customers. With an integrated Cash App Pay partnership, Lyft is adding an easy and exceptionally customer-friendly new payment method. It means that riders don’t have to pull out a card and enter their information, instead seamlessly linking Cash App to the Lyft app.