Brown-Forman assumed with an Underweight at Morgan Stanley

Morgan Stanley analyst Eric Serotta assumed coverage of Brown-Forman (BF.A) with an Underweight rating and $66 price target. While the firm views Brown-Forman as "a high quality long-term compounder," it believes the valuation is "lofty" versus high-growth peers such as Estee Lauder (EL) and Monster Beverage (MNST), especially in light of moderating growth in the U.S. spirits category following over two years of outsized growth post-pandemic.