Beyonce, Adidas mutually agree to part ways, The Hollywood Reporter says

Beyonce and Adidas have mutually agreed to part ways. The Hollywood Reporter’s Mesfin Fekadu reports, citing a source. In 2018, Beyonce entered a creative partnership with Adidas, where she relaunched her Ivy Park activewear line and also developed new footwear and apparel for the brand. But there have apparently been major creative differences between Ivy Park and Adidas, and Beyonce is looking to reclaim her brand and maintain creative freedom, the author says. Reference Link