Bed Bath & Beyond intends to launch national franchise system

Bed Bath & Beyond announced plans to launch a national franchise system. The company said, “Franchise locations will feature turnkey formats of a traditional Bed Bath & Beyond, including Home, Kitchen Living, Storage & Organization, and Holiday Shoppe, all designed with a neighborhood feel. Franchisees will also share in the economics of BedBathandBeyond.com, unifying in-store and online customer experiences under one iconic brand. Approximately 80% of each store’s assortment will be curated by Bed Bath & Beyond, with 20% localized by franchisees to highlight regional products and designers. Franchisees will have access to tokenization through the tZERO platform to provide capital efficiency, easy equity raises, and democratized ownership. This approach complements, and in some cases may replace, traditional Small Business Administration financing, giving franchisees more flexibility to raise capital and engage local investors through digital infrastructure. Franchisees will also have access to Bed Bath & Beyond’s suite of AI-powered tools and data analytics capabilities. These systems enable owners to forecast demand, manage inventory, and optimize merchandising and staffing decisions using real-time insights. Franchisees will gain access to dashboards that measure promotional effectiveness, pricing performance, and local market trends, helping them drive higher sales, reduce waste, and enhance customer engagement through data-driven decisions. This approach ensures that every franchise owner operates with the same intelligence and agility as a national retailer, while still maintaining local authenticity. Bed Bath & Beyond expects to finalize franchise documentation within six months.”