Bear Cave cautious, sees ‘problems’ at Hershey amid Feastables’ growth

Edwin Dorsey is cautious on Hershey, which the firm sees facing “rapidly growing competition from one of the world’s youngest, most talented, and most influential entrepreneurs: 25-year-old YouTube star Jimmy Donaldson, AKA MrBeast.” The Bear Cave contends that his new chocolate brand, Feastables, “has waged an all-out war against Hershey in retail and on social media – and is winning,” adding that it believes “Feastables rapid growth will soon take a major bite out of Hershey’s profits.”