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Asur downgraded to Underweight from Equal Weight at Morgan Stanley

Morgan Stanley downgraded Asur (ASR) to Underweight from Equal Weight with a price target of $300, down from $320. The firm expects the company’s traffic growth to lag its Mexico peers, mainly driven by Cancun. Morgan Stanley sees 14% downside to Asur’s 2026 consensus earnings estimates. The stock has 3% downside and a “2:1 bear:bull skew,” the analyst tells investors in a research note.

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