In addition to Samsung’s (SSNLF) potential investment Perplexity, Apple (AAPL) is also interested in cooperating with Perplexity, planning to use technology from the AI startup as an alternative to Google (GOOGL) search on the iPhone and to replace the option of integrating ChatGPT in Siri, Bloomberg’s Mark Gurman reports. “We’ve been pretty impressed with what Perplexity has done, so we’ve started some discussions with them about what they’re doing,” Eddy Cue, Apple’s senior vice president of services, said during recent testimony at a Google antitrust trial.
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