BofA lowered the firm’s price target on Amazon.com (AMZN) to $225 from $257 and keeps a Buy rating on the shares. While noting that Amazon sales seemingly felt little impact from 2018 China tariffs, the widespread and much larger 2025 global tariff announcements are “a potential new ballgame for supply chains and costs,” the analyst tells investors. The firm thinks Amazon’s third-party supplier network and large scale with first-party suppliers can help with inventory and product costs, but BofA expects material cost inflation in Amazon’s marketplace as tariffs stand today, adding that the tariff, and supply chain, situations “remain fluid.”
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