Alpha Modus (AMOD)filed a patent infringement lawsuit in the U.S. District Court for the Western District of Texas against Mood Media. The complaint asserts infringement of seven U.S. patents – Nos. 10,360,571; 10,853,825; 12,039,550; 11,042,890; 11,301,880; 11,049,120; and 12,026,731 – covering core innovations in real-time shopper analytics, targeted advertising, inventory management, planogram optimization, and personalized in-store engagement. Mood Media is one of the world’s largest experiential media providers, operating in more than 500,000 retail and hospitality locations across 140+ countries and claiming to reach 165 million consumers daily. Its portfolio includes digital signage, smart shelving, AI-powered messaging platforms, IoT sensors, and scent marketing. According to the complaint, these accused systems practice patented Alpha Modus methods and technologies without authorization. The lawsuit seeks damages for past and ongoing infringement, an injunction to prevent further use of Alpha Modus’s patented innovations, and all other remedies available under law.
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