Alpha Edge Media acquires online newsletter WhaleTales

Alpha Edge Media announced the acquisition of WhaleTales, an online cryptocurrency-focused newsletter published on the beehiiv platform. WhaleTales delivers a weekly digest of curated crypto news, regulatory updates, market analysis, and institutional adoption trends to a highly engaged subscriber base. This acquisition expands Alpha Edge Media’s presence in the digital asset space following its recent purchase of AltcoinInvesting.co. Together, these newsletters form the foundation of Aether (ATHR) Holdings’ digital asset vertical, complementing its flagship equities-focused SentimenTrader.com and advancing the company’s strategy to build a multi-asset, multi-vertical financial media platform. Launched in April 2025, WhaleTales has quickly established itself as a distinctive, retail-facing crypto digest with an accessible and engaging editorial style. With its weekly format and emoji-driven headlines, WhaleTales has built a subscriber base of over 40,000 investors who want comprehensive yet digestible insights into the fast-changing cryptocurrency markets. Its coverage spans Bitcoin, Ethereum, and emerging altcoins, with deep dives into regulatory developments, policy shifts, and market dynamics driven by institutional adoption and whale activity. Alpha Edge Media acquired all of WhaleTales’ operational assets, including its intellectual property and subscriber base, in an all-cash transaction for relatively small consideration.